Typical Rate RT Customer

When evaluating Rate RT as potential money saving option, it is important to understand that consumers who are currently billed under UI’s standard residential rate (Rate R) are not billed by time-of-use. So UI has no information available to determine when potential Rate RT customers actually use the most electricity. Because of this, calculating how much money could be saved with Rate RT can only be estimated.

Identifying how existing Rate RT customers save money can help potential Rate RT customers decide if their lifestyles and consumption habits are similar to those who are already successful. Here’s what’s known about UI’s existing Rate RT customers:

• They have smaller households – The vast majority of customers (95%) who demonstrate the highest savings on Rate RT have one to four person households. Over half report having two person households.
• They work full-time during the weekdays – Almost 80% of current Rate RT customers report working full-time. Almost 50% of customers who have average savings on Rate RT reported working full-time.
• They use the majority of their electricity during off-peak hours – On average, Rate RT customers use at least 75% or more of their electricity during the late evening hours or early morning hours on weekdays or during the weekends.
• They don’t own or use central air conditioning systems – Over 60% of customers, those who saved the most money on Rate RT, don’t use central air conditioning. In contrast, 75% of customers who realized less than average savings used central air conditioning.